Enrollment Open For A Limited Time Only!
How To Build Gorgeous Funnels That Are
How To Build Gorgeous Funnels That Are Easy To Create, On Brand, And Profitable
Easy To Create, On Brand, And Profitable
Even if you are not a designer, have been told that 
“ugly” converts, and have no idea where to begin.
Julie & Cathy here, writing to you from the land of ugly funnels.
We set out on a mission six months ago to figure out why people settle for ugly funnels, and we were astonished at the data collected. 

Turns out, most of the ugly funnel owners think this:
  • The uglier the funnel, the more it will convert
  • Design doesn’t matter as long as the copy is good
  • Drag and drop editors will always look “template-ty” anyway so don’t waste time trying to be creative
  • Design takes so long to learn and hiring a designer is expensive 
  • Even when I try to mimic good design, it looks like a 2nd grader did it
As we dug around deeper and deeper into ugly funnel land, we
 
noticed on the outskirts of the ‘ugly funnel owner forest’, were a
 
group of people EVEN more in the dark….
They refused to BUILD A FUNNEL AT ALL, 

because they’d rather have
no funnel

than an
ugly funnel 

(and really, who can blame them?)

Clutches pearls
This is exactly how this monster of

ugly funnels took over the Internet,
We’re Tired Of Ugly Funnels Winning 
The Cashflow Game.
Truth be told, the only reason they claim #1 is because there are no gorgeous funnels out there to compete!

It’s kinda like Pepsi saying it’s the best Cola on the planet before Coke was invented.
Of course you can be #1 when you have no competition!!
Because here’s the real truth about beautiful design….

We’re Tired Of Ugly Funnels Winning 
The Cashflow Game.
Truth be told, the only reason they claim #1 is because there are no gorgeous funnels out there to compete!

It’s kinda like Pepsi saying it’s the best Cola on the planet before Coke was invented.
Of course you can be #1 when you have no competition!!
Because here’s the real truth about beautiful design….

We’re Tired Of Ugly Funnels Winning 
The Cashflow Game.
Truth be told, the only reason they claim #1 is because there are no gorgeous funnels out there to compete!

It’s kinda like Pepsi saying it’s the best Cola on the planet before Coke was invented.
Of course you can be #1 when you have no competition!!
Because here’s the real truth about beautiful design….

The only reason the “ugly funnel converts” lie even
started is because Internet Marketers everywhere
don’t want you to build GORGEOUS funnels
to compete with their money-hungry-design-starved pages. 
Ever since the rise of the iPhone and other Apple products, our society as a whole 
has a greater demand and appetite for a better user experience.
Good design means you can charge more, and make more... period.
We’re not just blowing smoke either.
We’re not just blowing smoke either.
17.5% increase
IN AVERAGE SALES
|
The Organization for Economic
Co-operation and Development reported that small businesses saw a 17.5% increase in average sales on improved goods and services when they invested in design.
75% judge credibility
OF A COMPANY ON DESIGN
|
According to web credibility
research from Stanford,
75% of users admit to
making judgments about a
company’s credibility
based on their website’s design.
65% need visuals
TO BE ABLE TO PROCESS INFO
|
Humans are visual creatures. So it’s no surprise that many of us learn best through visual means. A study by the Social Science Research Network
found that 65 percent of people
are visual learners.
Design is never an afterthought in any other market, 
and it shouldn’t be an afterthought in online business either.
We’re Taking Back The Law Of Ugly Funnels And Changing It... Right Now.
As more Gorgeous Funnels come into the market, we’ll push ugly right back into its rightful place - the TRASH BIN.
Now we know what you’re thinking...
“But Julie & Cathy, of COURSE I’d love a gorgeous funnel, but they are HARD to build....”
Lies. Lies. Lies.
It’s a conspiracy ya’ll. That’s the problem. Internet Marketers have perpetuated this lie to keep you from demanding better design.
Design is definitely an art.
The good news is... design can be taught.
Design is not magic (much as your artsy fartsy sister may 
have wanted to convince you it is).
Good funnel design is simply about using colors, textures, 
patterns, shapes, and images to help TELL your story. 
How well you absorb the copy on a funnel page, is DIRECTLY related to the design 
of that page. It’s about attracting the eye to the right place at the right time.
That’s it!
Good Funnel Design Becomes So Much Easier When You Understand The Concept Of Storyblocking™.
Storyblocking is what we do, and what we’re going to teach you how to do too!
Storyblocking is the art of creating a STORY with your copy and your design. It’s not as hard as it sounds. 
In fact, the copy for your funnels will dictate your design so you don’t have to be some magic design genius to think up something super original (Did your head just explode?)!
  • You don’t have to be a crazy amazing designer.
  • You can use simple drag-and-drop editors like ClickFunnels and get a unique look.
  • Your design can accentuate your story, allowing you to charge more and earn more!
You know what’s coming next don’t you?
We Would Love to Invite You to Become a Part of the 
“Kill Fugly Funnels” Movement by Joining Us Inside
Brand New Course Called...
We are a group of entrepreneurs that refuse to let
our brand, our products, and our services
be subject to “fugly” funnels just for the sake of cash.
You realize that we (the collective we) have a chance to eliminate fugly funnels 
from the marketplace by simply flooding the Internet with GORGEOUS FUNNELS?!
What is
Funnel Gorgeous?™
FunnelGorgeous™ is a six module course that will completely and entirely teach you the concept of good design on your funnel pages.
Whether you have NO funnels at all, or a ton of ‘fugly’ 

ones, FunnelGorgeous™ will give you the training, tools, 

and assets to transform your funnels to beautiful, on

brand,  
profitable cash-flow machines.
Whether you have NO funnels at all, or a ton of ‘fugly’ ones, FunnelGorgeous™ will give you the training, tools, and assets to transform your funnels to beautiful, on brand, profitable cash-flow machines.
What’s Inside FunnelGorgeous™?
What’s Inside FunnelGorgeous™?
Module 1: Funnel Assets
In Module One, we’re going to teach you how to create and build the core Funnel Assets needed for ANY and EVERY funnel. Most people skip this step when they build funnels, and we promise, it’s so much easier when you set up your workspace with all the creative inspiration you need before building.
We’ll Cover:
+ Logos (OR multiple products)
+ Brandboards for Funnels
+ Colors/Typography
+ Product Mockups
+ Custom Graphics
+ Treatments (lines, borders, highlights, bullets)
Module 2: Storyblocking The Cornerstone Page
In Module Two, we show you how story and design are two sides of the same coin. You’ll learn to identify your cornerstone page and story in the funnel, and build a theme into that page first, before designing the rest of the funnel. We’ll also show you what elements in a cornerstone page are the “conversion” elements so you can use to design to accentuate them.
We’ll Cover:
+ Identifying your cornerstone page
+ Key elements of cornerstone page design
+ Headline Area
+ Epiphany Bridge Story Intro
+ Solution *aha!*
+ Offer Announcement
+ Key Benefits/Results/Meaning
+ Key Features of Offer
+ Testimonials
+ Scarcity
+ Guarantee
+ Reminder/Warning
+ Call to Action
+ Identifying your cornerstone page
+ Key elements of cornerstone page design
+ Headline Area
+ Epiphany Bridge Story Intro
+ Solution *aha!*
+ Offer Announcement
+ Key Benefits/Results/Meaning
+ Key Features of Offer
+ Testimonials
+ Scarcity
+ Guarantee
+ Reminder/Warning
+ Call to Action
Module 3: Story Accentuation Through Design
In Module Three, we’re going to pull back the curtain on what makes something gorgeous. You’ll start to understand WHY you like something, and this is so important because once you know “why”, you can EASILY replicate it. Deconstructed Design is just a set of rules and patterns that are easily learnable (and flexible). Yes, learnable is a word...we think.
We’ll Cover:
+ Backgrounds
+  Textures
+  Callouts
+  How Graphics & Copy work together
+  Copy formatting (bold, italics, underline)
+  Shadows
+  Arrows & Icons
+  Lines and Shapes
Module 4: Simplifying Your Design Story on Mobile
In Module Four, we’re going to teach you how to simplify your story design so that the majority of your customers looking at your pages on mobile will be just as dazzled by your gorgeous design and copy.
We’ll Cover:
+ Duplicating design for mobile
+ How to simplify and reduce elements
   without sacrificing story or conversion
Module 5: Design Refinement & Testing
In Module Five, we’re going to help you set your cornerstone page loose to a few select critique-ers so you can see your work through someone else’s eyes. We’ll show you what to look for, how to adjust details, and create a finished cornerstone page that will make building the rest of your funnel...a breeze.
We’ll Cover:
+ Sticky sections and what to do when it isn’t working
+ Understanding & comprehension from your beta testers
+ “Pop” elements for a finished look
Module 6: The Design Carry Through Method
for Easy Funnel Design
In Module Six, you won’t believe how easy it is to design once you’ve gone through the first five modules. We’ll show you how to take your assets and cornerstone page and tell the story through design in the rest of the funnel.
We’ll Cover:
+ Order forms (including pricing boxes, buttons, security, and bumps)
+ OTO forms (including Brunson Boxes, guarantees, and buttons)
+ Squeeze pages (including headlines and input forms)
+ Order Confirmation forms (including offer walls and next steps)
By the end of your study in FunnelGorgeous™ you’ll have everything you need to create funnels that are on brand, creative, unique, and most importantly… profitable.
Now, much like learning to ride a bike, there is a process to excelling 
at any new skill. You start with a tricycle, work up to a bike with 
training wheels, and then eventually the training wheels come off. 
It’s the same with design!
So to help you believe that you can do this (because we certainly
 believe it), we’re going to give you a little extra help.
When You Join FunnelGorgeous™, You Will ALSO Get: 
• (4) Four Funnel Design Brandboards 
• (4) Four Pre-Built SLO Funnel Templates
• (4) Four Pre-Built Webinar Funnel Templates
• All in (4) Four Distinct Customizable Designs  
Total Value is a whopping $2497!!!
Classic
Party Girl
Eclectic
Modern
Not only are the four brandboards and templates perfectly themed out and designed, they are also a teaching tool in and of itself.
By having access to four altered designs on the same funnel, you’ll be able to decipher what design creates the type of feeling you’re trying to convey.
You can use the boards and funnels as is, modify them to fit your brand, study them to understand good design, or use them as simple inspiration for your future designs

Consider them your FunnelGorgeous™ training wheels.
Pre-Made Share Funnel Templates in Two Types: Self-Liquidating Offer Funnels AND Webinar Funnels!
We Know That Design Needs Endless Creative 
Inspiration So Here Are A Few More Goodies 
When You Enroll In FunnelGorgeous™…
When You Enroll In FunnelGorgeous™…
Bonus 1: Beyond The Drag & Drop Masterclass (Value $497)
This masterclass is an introduction and education in the world of CSS (don’t panic - it’s allll goood). We’ll show you how to use a little somethin’ somethin’ called coding to break out of the confines of drag and drop editors to create something truly unique. 

Also, inside of the Beyond Drag & Drop Masterclass are a bunch of copy + paste codes so you can “pretend” your coding. ;) 
Bonus 2: FunnelGorgeous™ Beauty Pack Add-On (Vol. 1) (Value $297)
Inspired by our long 6-hour rabbit trail visits to Etsy and Creative Market for cool elements, we’re going to include the first FunnelGorgeous™ Add-On Pack filled with backgrounds, arrows, lines, shapes, and accents you can use...royalty free!
Bonus 3: Over the Shoulder Funnel Design (Value $497)
Funnel Designed LIVE - Cathy pulls back the curtain and shows you behind the screen, as she designs one of her own sales pages…live. There’s something incredibly valuable about watching the process unfold live and in real time, because it’s often way messier than we think. 

Cathy is not a wizard, she’s simply an expert who has done the time…and now you will have a chance to watch her process. No edits, no time lapse, just real time design by one of the most talented designers on the Internet today!
***SPECIAL BONUSES***
Bonus 4: Funnel Design Audits Training With Julie & Cathy
(Value PRICELESS)
A 90 minute training where we gave advice, critique, and design strategy to 8 students. In this class, you will learn WHY things feel or look beautiful, and you will gain priceless insight into the mind of two designers...so that you can replicate it for yourself later!
We promise that you CAN do this.
But the best part is... you don’t even have to believe us!
If you’re not 100% satisfied with the course, the templates, or the extras after 30 days, we will offer you a full refund, no questions asked.
That means you can enroll today, and you don’t even have to decide if you’re in for good! Take the full 30 days to explore the materials and experience the vibe of The FunnelGorgeous™ movement and then...make a life-changing decision using the information you have, rather than the information you don’t.
We promise that you CAN do this.
But the best part is... you don’t even have to believe us!
If you’re not 100% satisfied with the course, the templates, or the extras after 30 days, we will offer you a full refund, no questions asked.
That means you can enroll today, and you don’t even have to decide if you’re in for good! Take the full 30 days to explore the materials and experience the vibe of The FunnelGorgeous™ movement and then...make a life-changing decision using the information you have, rather than the information you don’t.
This is the first time we are running this course, so the price, the 
bonuses, and the time to make a decision is short.
We want people who are READY to kick off the “fugly” funnel destiny
and change the standard of funnel design for good.
Good design means you can charge more, and make more... period.
Are you in?!
You’ll get so much value from FunnelGorgeous™, you’ll be shocked
we only charged $297 for such a thing.
meet julie
Julie Stoian is a digital marketer and coach who works directly with Russell Brunson. She has dedicated her life's work to helping entrepreneurs reach seven figures in their business through online marketing strategies.
meet cathy
Cathy Olson is a high-level graphic and web designer and strategist, and the owner of the award-winning design studio Love Inspired. She works with 7 and 8 figure brands to create one-of-a-kind websites, e-commerce stores and sales funnels.
As Seen On...
All The Frequently Asked Questions We Know You’re Going To Ask
Do you teach funnel setup and strategy in this course?
This is not currently a comprehensive how-to for Clickfunnels or funnel strategy.  However, we are considering adding some to the course, and all enrolled students will have access to those updates as they are released. FunnelGorgeous™ is your nitro-design-add-on that will rapidly accelerate your profits on your funnel. This course assumes you have funnels currently, or at least have resources for funnel setup (like any of the ClickFunnels resources). 
Do you teach copy in this course?
Nope.  Again, we're not currently teaching this as FunnelGorgeous™ focuses EXCLUSIVELY on design (something that often gets tossed aside in the discussion of strategy...which is why we’re bringing it BACK). What we will do is show you how to make your copy SING through design. BUT, we do have plans to add copy resources in the future.
Do I need any tools for this course?
We both recommend ClickFunnels. All the material will be assuming you use ClickFunnels, but of course, you can take the concepts and apply them to ANY drag & drop editor you wish! You also would benefit for Photoshop, but it is NOT a requirement. You can do most of the design without any image editor at all because of our design pack!
Can I use these designs on my website?
If you’re looking for a design course for web development, Cathy has two courses that help with that: Web Designer for a Day (for the average user) or The Inspired Pro - for people who want to learn higher end web design. FunnelGorgeous™ is exclusively for funnels.
Do you have a Facebook Group for this course?
 At $297, supporting a Facebook group is what we had to chop off the block to keep the course affordable. 
Will you be releasing more beauty add-on packs?
Yes! These are called Funnel Drops. The Funnel Drop is a premium Funnel Design that releases each month, for a few days only, so stay tuned for when those drop!
Here’s the truth:
We’re TIRED of gross ugly funnels. We want to change the standard. But we can’t do it alone.
Let us help you believe in yourself, that YOU are capable of good design when you learn the 
process of Storyblocking™ and Cornerstone pages. We’ve broken it down and given away all 
our design secrets so you too can become part of the Funnel Gorgeous™ movement.
We might even send you a gift for joining us ;)
xx Julie Stoian & Cathy Olson
For Support Issues or Questions, Please Email Us at hello@love-inspired.com